Is user research becoming a high-priority for all mobile app developers?
In the present scenario, Mobile app development is mandatory for every business in the market. It is a one-time investment and requires a series of discussions with the mobile app developers to give shape to the ideas and bring it to reality. It happens often that the focus is given on the latest trend and ignoring the scalable options. If the mobile app does not seem to be relative of the users it does not become a success. Mobile app development requires intensive research in the demands of the users' requirements and needs. There is an example of some great apps developed by topmost organizations that faced failure in the market. Some of the unsuccessful apps are · Yik Yak · Hailo · Google Wave · Color Labs There were glitches and many more issues that were significant but overlooked by the developers in the while developing the apps. For a successful app, research is highly prioritized to take a holistic approac